ABI Research: for visionaries

British appetite for VOD continues to grow

Broadband TV News | July 22, 2021, 7:40 a.m.

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Viewing needs in Great Britain (GB) are increasingly being satisfied by streaming services, according to the latest findings of the data insights consultancy Kantar. It shows that as of this June there were 16.7 million VOD enabled households in the country, as 57% were subscribed to at least one service. However, only 2.3% of GB […]

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