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A new YouTube feature will make its connected TV ads more shoppable

TechCrunch | May 4, 2021, 3:53 p.m.


YouTube today gave advertisers a sneak peek at its plans to make its video platform more shoppable. The company will soon be introducing a new interactive feature aimed at advertisers called brand extensions, which will allow YouTube viewers to learn more about a product they see on the screen with a click of a button. [โ€ฆ]

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